CooperVision Russia launched its exclusive portfolio of private label contact lenses on May 25 in Krasnodar with the biggest customer in the South region. The Tri-Z brand family includes comfilcon A, comfilcon A toric, comfilcon A multifocal, and stenfilcon A 1-day silicone hydrogel lenses.
“Partnering with Tri-Z to launch this exclusive brand in the Krasnodar Territory is a great achievement for our company in this region,” said Pavel Rozenbaum, National Sales Manager, Russia.
With 34 stores nationwide and more than one million customers over 15 years, Tri-Z is the main source for contact lens wearers in southern Russia. After the product portfolio launch, the Russia team hosted educational training sessions, along with a colorful photo zone and special recognition for employee achievement.